Major Brands

Known for the Telecaster, Stratocaster, and Precision Bass. Fender revolutionized music with mass-produced solid-body instruments that were durable, modular, and bright-sounding.

Originally a mandolin maker, Gibson became the standard for archtop and later solid-body electrics. Known for warm, thick tones, set-neck construction, and humbucking pickups.

Pioneers of the electric guitar. Famous for their 'jingle-jangle' sound, 12-string electrics, and distinctive styling. A key part of the British Invasion sound.

Known for hollow-body electrics with a distinctive 'twang' and rockabilly aesthetic. Their Filter'Tron pickups and Bigsby vibratos are legendary.

Started by copying American designs, but evolved into a leader in high-performance guitars for rock and metal. Known for thin necks and innovation.

Bridged the gap between Fender and Gibson, offering high-end craftsmanship, beautiful maple tops, and versatile electronics.